Website — Concept
Website Glow Up
A before-and-after website refresh for a fictional speaker brand: the same product and the same business, presented with richer visuals and clearer answers.
The before-and-after film, 0:52. Watch on YouTube
On-screen text
- Your website. Still you. Just sharper.
- Bring your details to life.
- Give people more to explore.
- Same product. A fresh impression.
- Illustrative AI search, fictional product. A shopper asks: “Find unique vintage-style Bluetooth speakers under $500 with a wood finish.” The illustrative assistant suggests AURELONE, a vintage-inspired speaker with a wood finish, Bluetooth, $399. Demonstration only; real AI results and inclusion vary.
- Look sharper. Be understood. Website glow-ups + AI search. Let’s explore yours.
- Fictional product concept. Illustrative search.
A concept. AUREL ONE is a fictional product, and aurelone.example is not a real website. The AI-search sequence is an illustration, not a recording of a real assistant; real AI results, and which businesses they include, vary.
01 / What it shows
What it shows
That a website can look and work better without starting over. The before page is plain and static. The after page keeps the same product, name and structure, then adds an interactive 3D view that opens the speaker into its layers and shows each detail up close. A short, illustrative AI-search moment shows the other half of a glow-up: stating what you sell, what it costs and what makes it different plainly enough that people, and the tools they search with, can find it and repeat it.
02 / How it was made
How it was made
One fictional product, AUREL ONE, shown twice: a static before page and an interactive after page built with real-time 3D. On the after page, visitors can separate the speaker into its walnut shell, metal driver and tactile dial, rotate it, and replay the transformation. The 52-second film was captured from the working page rather than mocked up, then finished with sound.
